L'Oreal Paris Preference Feria Scarlet Intense P67. Get a colour that?€?s undeniably vibrant with our collection of L?€?Oreal Paris Preference. A unique blend of colour enriching pigments designed to nourish your hair from root to tip and provide complete coverage. eA twist on the traditional, Feria offers multi-tonal, shimmering colours that never wreck or ravage. With bold shades ranging from our deepest blue blacks to platinum blondes, Feria hair colour products are inspired by cutting-edge fashion and the latest trends. To ensure your purchase satisfaction, hair colourants at HORO are only available in stores. Please visit our stores for the full range. Click here to find your nearest store. With Hi-Shine ElixirPremium fade defying colourWeeks of brillianceShimmering hairUltra-intensePermanent colour